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Why Use Video on Your Website?

Video is quickly becoming the "norm" for online consumers and advertisers.  It has been proven that people remember only 20% of what they hear and only 30% of what they see, but an incredible 70% of what they both hear and see.  Internet users are not only visual surfers, but they are finding that they don't need to READ a website's content, not if they can WATCH it.

We have compiled some various articles, statistics and surveys that portray the power of video and how it can help your business.


 Online Advertising Trends

 
 
A positive for display ads is that it is now a buyer’s market.  “That’s good news because advertisers will spend more on search this year and in succeeding years than they will on any other interactive ad format,” Mr. Hallerman says, senior analyst at eMarketer. 

Online Ad Spending Still Better Than Traditional


 

 Online Video Advertising Effectiveness

   
   Online Video Content and Consumer Behavior Report

  Why should Video Marketing be included in your marketing mix?

  Online Video Ad Spending to Grow in 2009

  Video Viewer Stats and Status

  Online Ads Find Niche

  Shorter Video is Better

  Shorter Video is Still Better

 

 
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